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After-sales service as a driver for word-of-mouth and customer satisfaction: insights from the automotive industry


This study aims to study the effect of the after-sales service experience and its quality on overall customer satisfaction and word-of-mouth (WOM) within the automotive industry. Based on the additional marketing mix ele...



Event Details

 

14 Aug
2017
 

ProcureCon Direct

   

 

Where
Hilton La Jolla Torrey Pines, CA
United States
 

 

Where the Direct Procurement Community Connects and Inspires
Who Said Conferences Can’t Be Fun?

ProcureCon Direct is the only senior-level event solely dedicated to the unique challenges facing direct sourcing and procurement. Building upon the successful 17 year history of ProcureCon events, ProcureCon Direct attendees will learn the latest strategies for price modeling, supplier management, and innovations that will change how practitioners can succeed in their role.

 

>> more info <<
(external link)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 





Tudor Rose International increases productivity through integrated SCM platform ASSIST4


Tudor Rose International is Europe’s leading export market management company specialising in building brands around the world. In business for nearly 30 years, the innovative company mastered an ambitious IT moder...