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After-sales service as a driver for word-of-mouth and customer satisfaction: insights from the automotive industry


This study aims to study the effect of the after-sales service experience and its quality on overall customer satisfaction and word-of-mouth (WOM) within the automotive industry. Based on the additional marketing mix ele...




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 28    June
Zurich



Following on the great Women in Procurement event last fall, we have formed a team of senior procurement women whose mission is to advance women in procurement. We want to share our experience and knowledge in a concrete way to help other women advance in the field.

Our kick-off workshop is intended to help women in procurement become better networkers in the procurement field. Our keynote speaker is super networker, Lucy Harding, Partner and Global Head of Practice, Procurement and Supply Chain at

 Odgers...


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FLORIM CERAMICHE SPA: On the road to Industry 4.0: advanced planning & finite capacity scheduling


Florim Ceramiche SpA has been worldly recognised as a leader in ceramics industry for more than 50 years, thanks to its committment to research, innovation and social responsibility. Florim business style can be summa...