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Demand & Supply Chain Management Evolution


     
Case Study Detail
Language: English

CARIBOU COFFEE

 
 
 

Company:

 Caribou Coffee

Sector:  Consumer Goods
Tag:  
 
 


Company
Inspired during a trip to Denali National Park in Alaska by founders John and Kim Puckett, Caribou Coffee was the first major U.S. coffeehouse to serve 100% Rainforest Alliance Certified™ coffee and espresso. While it maintains its headquarters and coffee-roasting facility in Minneapolis, locations now span the United States and over a dozen international markets.

Problem
Managing its supply chain with spreadsheets limited Caribou’s ability to gauge demand and go beyond basic replenishment activities. The supply chain team needed more accurate visibility to become more efficient, right-size inventory levels, and maintain customer service as product sales expanded.

Solution
By deploying Logility Voyager Solutions, Caribou Coffee’s supply chain team completely transitioned from month to weekly demand planning and forecasting. They have tripled the number of SKUs and launched a range of new products while growing both domestic and international markets. The team has improved their reaction time, inventory turns, and customer service levels.

 

 





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