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Gestion de Magasin

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Stressé par le grand rush de Noël ? Angoissé par la cohue en magasins ou anxieux de ne pas être livré par l’e-commerçant avant le jour J...


Alors que la période des vœux touche à sa fin, Christophe Kühner, responsable de la gamme Generix Collaborative Customer chez Generix Group, fait le bilan...


Pour faire converger magasin physique et magasin virtuel de nombreuses enseignes ont fait le choix du web-to-store : c’est-à-dire engager le client en amont du parcours...


Résultats de l’étude Ifop/Get it’lab «Soldes d’été»

- Au cours des douze derniers mois, 68% des Français...


Le Web-to-Store va devenir la norme
Impossible de dessiner les contours de la distribution pour les dix mois à venir, sans évoquer le...



 

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